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The Execution Gap That Sparked Goalster
Former Verizon executive Darren Webster shares the behind-the-scenes story that inspired Goalster: a missed sales opportunity that revealed the performance gap even top teams face—and how to close it.
5 min read


The Illusion of Intelligence: When AI Tools Make Sales Reps Lazy, Not Smarter
The very tools meant to increase productivity are creating a dependency...
1 min read


Fragmented Focus: How Tool Fatigue Is Killing Sales Momentum
In the average day, a salesperson toggles between 10+ platforms...
1 min read
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